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May 16, 2008
Posted by: Laura Overton
Keywords:
award winning,
benefits,
empowerment,
gathering feedback,
getting started,
involving managers,
learner engagement,
learners,
managing change,
marketing,
strategy
One of the most significant challenges to implementing learning technologies in the workplace engaging busy learners and managers.
Recently, PersonnelToday.com, reported on the positive response from staff when Superquinn, the Irish Supermarket chain introduced an e-learning initiative tailored to their business. This article outlines how they went about achieving great results and how the business responded.
Their partner, Information Transfer ( who is one of our Virtual Advisory Network Members )outlined 10 steps to help make e-learning a success in 10 steps:
- Understand your business objectives and what you are trying to achieve with e-learning
- Listen to staff and managers and secure the support of your IT department
- Write a communications plan showing how messages might be co-ordinated to gain stakeholder support
- Run a short pilot to find out what works best and make sure users are supported
- Create a working party from key areas of the business to bring knowledge of user needs, and to act as champions
- Build a strong brand identity for the learning programme and align it closely with culture and values
- Make the e-learning relevant by incorporating localised elements, and make it personal by including company-specific content.
- Embed the e-learning in other online systems, such as the company intranet, or in regular processes, such as induction
- Release ambassadors to raise the profile of, and support for, the e-learning scheme
- Address any issues immediately and report on results to reinforce positive messages to senior leaders.
These steps were developed as a result of their support of Superquinn, and The Priory Group. Both organisations are winners of the e-learning age awards for widespread adoption and won over busy audiences to a new way of learning.
Information Transfer have also produced an informative guide which they have allowed Towards Maturity visitors access to below.
The steps outlined in this download are practical and useful for any organisation looking to engage learners , managers and other key stakeholders.
As founding ambassadors for this national , industry led campaign, we are continually looking for examples of Next Generation Learning @ Work so we can share the secrets of success with others. We invite you to be part of this , to shape national thinking and inspire change. 
