A group of 17 industry experts, including eight CEOs recently attended benchmarking research company, Towards Maturity’s Ambassador meeting to discuss trends influencing successful learning technology adoption, which will help shape the 2012 benchmark study.

The study, the largest online learning technologies benchmark study in Europe, helps organisations improve performance by reviewing their current adoption strategies and comparing them with their peers.

With a record 600 organisations participating in the study last year, it’s growing in popularity.  The research is free to take part in and provides its participants with personalised reports to improve the impact of learning technologies through best practice.

The recent Towards Maturity Ambassador meeting focused on possible areas of the 2012 research, including how learning technologies impact business, trends in systems integration, the effects of the cloud and importance of learning transfer.

L&D professionals can participate in this year’s research in early June. The independent study is also being shaped by major learning industry bodies, experts and key trade press.  Towards Maturity is also keen to encourage L&D professionals to have a voice in what they would like to find out from research.

Laura Overton, Managing Director of Towards Maturity explains, “In the nine years of benchmarking, over 1800 organisations across the private, public and not-for-profit sectors have benefited from our research. But this is a fast moving industry – what worked two years ago may not work now, so the study is constantly updated and we value the input of our ambassadors, supporters and users of the benchmark. To help shape the 2012 benchmark study and get the most out of this free research, please get in touch or join our new LinkedIn discussion group.”

19 leading UK learning specialist companies make up Towards Maturity’s Ambassador Programme. They work together as ambassadors for change, identifying and improving good practice, raising awareness and driving the whole learning industry forward. They also share a common passion for ensuring that independent advice is freely available to all.

Learning and talent management software and services supplier e2train, recently joined the Towards Maturity Ambassador Programme in November 2011. Rob Caul, e2train’s Managing Director comments on his first ambassador meeting, “It was fantastic to be part of a group of leading learning professionals that are so passionate about freely sharing our industry’s successes.  It’s important that as an industry, we keep learning from each other and celebrating the impressive achievements that companies are achieving through learning technologies.”

Thanks to the support of Towards Maturity’s Ambassadors, participation in the annual benchmark study is free. The Ambassador Programme was launched in November 2010 and includes the following founding ambassadors Brightwave, Epic, GlobalEnglish, LINE Communications, LMMatters, successfactors, REDTRAY and The Charity Learning Consortium, plus CERTPOINT Systems, Speexx, Fusion-Universal, Information Transfer, learndirect, Toolwire, e2train,  QA, Ontuitive, MindLeaders and Upside Learning.  For more information on the Toward Maturity Ambassador Programme please click here or email nigel@towardsmaturity.org.

Notes to editors:
To join Towards Maturity’s LinkedIn discussion, please visit click here.

About Towards Maturity

Towards Maturity is a benchmarking research company that provides independent expert advice and support to help organisations use learning technologies to accelerate business performance. It leverages the data of its in-depth Benchmark Study, the largest learning technology benchmark in Europe. Since 2003 over 1800 organisations have contributed to the leading Towards Maturity benchmark.
 
Thanks to the support of Towards Maturity’s Ambassadors (19 leading learning organisations), annual benchmarking findings, case studies and resources are available to download for free at www.towardsmaturity.org.  To find out about Towards Maturity’s Ambassadors visit www.towardsmaturity.org/ambassadors

To learn more about Towards Maturity’s unique benchmarking tools and models visit http://mybenchmark.towardsmaturity.org/ 

Giovanna Puma
Towards Maturity
T: +44 (0) 7764 561 782
E: giovanna@towardsmaturity.org

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